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Tass

Duarte

  • UX/UI
  • Brand Strategy
  • Visual Design

Hi! I am a product designer located just outside of Los Angeles. I am on a journey to help startups create research-centered design solutions and engaging digital products.

Featured Work

Computer and tablet mockup.
UX
UI
Branding

A web-based crowdfunding platform designed to empower creators and collectors.

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UX
UI
Branding

A mobile app for TV show and movie watchers to track and organize what they watch.

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Phone app mockup
Phone app mockup
Phone app mockup
A phone mockup of the linear app.
A phone mockup of the linear app.
A phone mockup of the linear app.
UX
UI
Branding

A streamlined mobile application to help bus commuters navigate their city.

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See what else I've worked on...

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My Process

Map icon

Plan

Every great journey starts with a plan. I will asses the project scope and create a structured roadmap to meet long term and short term goals.

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Explore

In an infinite sea of possibilities, exploration is key. I will explore multiple solutions and gather research data to determine the best path moving forward. How does our product or feature fit within the company or within the overall market? How can we connect the product to the users needs and goals?

Pen tool icon

Design

It is time to bring those ideas to life. I will create and iterate on various wireframes and prototypes to achieve the initial goals while maintaining a high level of accessibility and heuristic usability. I will integrate branding and a design system into the UI to achieve unity throughout the designs.

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Reflect

Now it is time to take a step back and evaluate the product. At this point I will evaluate the current version of the product and through a rigorous testing and feed back process, determine which aspects of it work and which do not. How can we further improve and create a better user experience?

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What people have to say...

James Norberto
Founder | Uchu Dev

"Tass led UX vision for our international team (Tokyo, Austin, L.A. Miami). Tass' natural inclination to take ownership, lead design strategy, and manage scope cut our MVP launch time in half. The outcome we realized was a professional high-fidelity prototype we can proudly show customers as we pursue actionable user feedback."

Jon Lorenzini
Founder | Crabbr
Marketing Manager | Snap Inc.

"Tass was a pleasure to work with and a valuable part of the team. He has a strong ability to understand the longer-term vision of a project and break it down into achievable milestones. His contributions in the early part of our project helped refine our final deliverable. In the latter half of the project, he wore multiple hats of user researcher and product manager for key portions of the project and weighed in on the feedback in our connect sessions. As our team was distributed across 4 time zones and cities, the communication and scheduling required is higher than normal and Tass rose to the occasion."

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